Most mid-size companies feel they should be doing something with AI, but are not sure where to start. The good news is that a focused 90-day plan can deliver real results and a clear view of what to do next, without a large budget or specialist team.
Days 1 to 30: Find the right opportunities
Start with the work, not the technology. Interview teams about the tasks that are repetitive, slow or error-prone. Good candidates usually involve documents, email, data entry, reporting or answering the same questions over and over.
- List 10 to 20 candidate tasks across departments
- Score each one on value, effort and risk
- Pick two or three for a pilot
- Write a simple AI usage policy covering data, accuracy and approval
Days 31 to 60: Run focused pilots
Choose tools that work with the systems you already use. Define success before you start: hours saved, turnaround time, error rate or customer satisfaction. Keep pilots small, with a clear owner and a handful of users.
Check results weekly. Expect some ideas to fail. That is useful information, not a setback.
Days 61 to 90: Decide and scale
Review each pilot against its success measures. Scale the ones that worked, stop the ones that did not, and document what you learned. Train the wider team, update your policy and set up a simple way to track ongoing value.
Common mistakes to avoid
- Buying a tool before defining the problem
- Letting staff paste sensitive data into public AI tools
- Skipping the success measures
- Treating AI as an IT project instead of a business project
Where this leaves you
After 90 days you should have working AI in at least one process, a policy your team understands and a short list of next opportunities, with real numbers behind each one.
Need help with this? Talk to Creative Contact Consulting Group about your situation.